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HOW TO CREATE CONTENT FOR INSTAGRAM

Last day was really special for the whole LR team.
We left the daily routine and ventured to a beautiful villa with a pool, located about an hour from Udine.
This lovely location was chosen for a special event: the launch of the second drop of our exclusive straw collection.

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Find a reason

During this day of relaxation and style, we took the opportunity to create unique content for our social media and website. Each outfit worn was carefully curated to best reflect the essence of our brand and the summer atmosphere of the location. In this blog, we will guide you through the discovery of our day to the various looks sported, providing all references to the outfits used. Finishing by having a complete picture of the key points to create perfect aesthetic content for Instagram.

Choose the location

The place to take photos must be chosen carefully and often takes a really long time. Once we arrived at the villa, full of excitement and joy, we began the final preparations. We made up, dressed and combed our hair, ready to take Instagrammable photos. The villa is truly stunning, with fascinating architecture and design details that made the perfect backdrop for our outfits, which were definitely up to the occasion. Preparation complete, we headed to the garden. This green space seemed to have no end, with manicured lawns and picturesque corners that invited us to capture every moment. Here we snapped more content and shot videos for social, making the most of the beauty of the location to enhance our looks.

Attention to detail

As lunchtime approached, we began to feel the first hunger pangs. Fortunately, we had already planned everything down to the last detail for a perfect and highly Instagrammable picnic. We prepared a selection of culinary delights: fresh fruit, desserts, sandwiches, cold pasta, light rice salads, and a savory cake. The iconic checkered tablecloth could not be missed, along with elegant glassware with etched details that added a touch of class. The undisputed stars of the scene were our straw bags, strategically arranged to complement the picnic aesthetic. All of us on the team settled around the tablecloth, relaxing on soft towels spread out on the green lawn. Every detail was taken care of to create a charming atmosphere worthy of being immortalized, thus capturing the essence of a unique and unrepeatable experience.

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Choose the perfect outfit

FRANCESCA: Asos - white lace milkmaid dress with red bows; NICOLE: Stradivarius - short puffy dress; SUSANNA: Mohito - cream patterned mini dress; ALESSIA: Asos - long dress with thin ecru and blue floral straps; BEATRICE: Zara - short gabardine dress with bow; CRISTINA: Zara - satin ruffle midi dress; ILARIA: Stradivarius - printed midi dress with crossover back; LISA: Stradivarius - printed short dress open back; GIORGIA: Zara - satin halter dress. ELISA: Asos - blue floral long dress with puff sleeves; CHIARA: Stradivarius - linen-blend corset-effect short dress; MARTINA: Zara - embroidered poplin dress.

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